MARKETING COORDINATION &
SOCIAL MEDIA MANAGEMENT
After over 20 years helping business owners better market their businesses with elevated imagery & cohesive marketing, Betsy has developed a keen eye and genuine knack for elevated business marketing. She has a robust Creative Director side that pairs well with her extensive experience in social media strategies and multi-directional marketing. Betsy loves to create authentic experiences for prospective clients in order to connect them with entrepreneurial employers. When Betsy takes on a new client for Marketing Management, she genuinely connects and contributes to the overall success & culture of that company.
RESPONSIBLITIES MAY INCLUDE:
Consult & assist in generating overall marketing goals, brand aesthetic and/or pinpoint ideal client profile
Assist in creating Annual Marketing Map, keeping all marketing efforts efficient & intentional
Photo & video content capture of team, wares & projects
Set & create social media strategies with intentional marketing direction
Liaison with other photographers, designers & planners on image delivery & organization
Hashtag re-generations / on-going edits to retain relevancy
Generate social media post content to intentionally rotate through pillar marketing subjects
Create graphics & brand visuals for social streams
Update team images & help develop more relevant bios
Organize media & marketing file storage for easier access
Write & schedule social media posts within a scheduling app
Create cohesive Instagram & Facebook posts, stories, graphics & reels and scheduling for optimal impact
Create & schedule Pinterest posts within a scheduling app
Social media post, reel & story idea generation, implementation, hash-tagging, profile tagging, location plugging, and linking to posts, blog posts, etc…
Develop, create & generate giveaway or reward style content
Connect clients with authentic collaborative community for joint-marketing efforts
Interact with new accounts each week day
Create & schedule Blog posts
Create & schedule Newsletters
Compensation heavily dependent upon client needs, current structure of marketing efforts, applicable media library & required involvement. Please fill out our contact form to set up a time to discuss your particular marketing needs.
